10/02/2025

Why 946 clients rated us 5 stars in 2024

News

What makes an insurance broker truly stand out? The best measure is what clients have to say about their experiences.

Over 1,100 of our clients shared their experience of insuring with us in 2024, 97.6% of which rated us 4 or 5 stars. Something we’re really proud of.

But it’s really not just a numbers game, not in the slightest. We read, acknowledge and respond to every single review we receive from clients to learn from our experiences.

We wanted to find out the reasons why 946 of our clients rated us 5 stars in 2024…so that’s exactly what we did.

A customer leaving a 5 star review on their smartphone.

What our clients love about insuring with Norton

1. Personal, friendly service

We believe insurance should be personal.

Unlike large call centres, our customers speak directly to real people (our wonderful Personal Client Managers) who take the time to listen and provide tailored solutions. Many clients mention how refreshing it is to deal with a team that truly cares about their needs.

It is clear that our clients appreciate the ability to speak with their dedicated Personal Client Manager every time, avoiding the frustration of repeating their issues to different people in different departments each time they have a query.

Whether it’s a specific type of cover or help understanding policy details, we take the time to guide clients through the process. This is why so many of our reviews highlight not just our efficiency, but our genuine willingness to help.

Here’s how many times some service-related key words were mentioned in our 5 star reviews:

“Service” in 260 reviews.
“Friendly” in 125 reviews.
“Helpful” in 98 reviews.
“Supportive” in 76 reviews.

2. Efficiency and simplicity

Getting insured or renewing a policy should be easy for everybody.

We make sure the process is straightforward and hassle-free. Clients frequently mention how seamless it is to arrange cover with us, without the usual complications found elsewhere.

We prioritise reducing wait times and streamlining interactions with various people. Customers appreciate that they don’t have to jump through hoops to get insured – our team handles the complexities, so they don’t have to. From quick quotes to minimal paperwork, our focus is on making insurance as stress-free as possible.

Many reviews also highlight the clarity of our communication. We avoid jargon and ensure that customers fully understand their policies. Whether it’s explaining cover or breaking down costs, we make the information accessible and easy to grasp.

Here’s how many times some efficiency-related key words were mentioned in our 5 star reviews:

“Easy” in 145 reviews.
“Quick” in 85 reviews.
“Straightforward” in 68 reviews.
“Responsive” in 57 reviews.

3. Competitive pricing with real value

Often with insurance – and other things too – you get what you pay for. The cheapest price does not always mean the best price. So, the cheapest quote you might find from a comparison site will likely give you less cover than you actually need.

While we may not always be the absolute cheapest in some areas, we consistently deliver value. Clients appreciate the balance between affordability and comprehensive cover. Having the right level of protection is just as important as the cost.

We don’t believe in cutting corners just to lower prices. Instead, we focus on offering policies that genuinely protect our customers, ensuring they get the most for their money. Many reviews highlight that clients feel confident in their coverage, knowing they aren’t sacrificing quality for a lower premium.

Additionally, we regularly review our pricing structure to remain competitive without compromising on service. Customers also benefit from added-value services such as expert advice when they need it and bespoke policy reviews to ensure they continue to receive the best cover for their needs.

Here’s how many times some pricing-related key words were mentioned in our 5 star reviews:

“Value for money” in 89 reviews.
“Worth it” in 74 reviews.
“Fair pricing” in 61 reviews.
“Trustworthy” in 47 reviews.

Why you should consider insuring with Norton

With us, you’re not just a number. We prioritise personal service, expert advice and saving you time by managing your policy for you.

We’re also celebrating 60 years as a specialist insurance broker this year too – from initially starting by insuring classic cars, to now protecting our clients’ assets of many kinds such as high-value homes, holidays and much more.

Our long-standing reputation for outstanding customer service is backed by real feedback from thousands of satisfied clients. Whether it’s assistance with claims, policy adjustments, or guidance on the best cover for your situation, our Personal Client Managers will always be in your corner and ready to help.

When you insure with Norton, you’re choosing a provider that cares.

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